New book for the Age of Conversation generation
Not quite a year ago, Drew McLellan and Gavin Heaton asked a question -- would you like to write a business book. And over 100 people responded from all over the world ... contributing 400 words each to the book Age of Conversation.
Part way through the project, Drew and Gavin decided that they would go ahead and do it again in 2008.
That's right, they are now looking for contributors to another collaborative publishing project.
The rules and approach for all authors will be the same:
- You will sign over all rights to your chapter
- You understand that all proceeds of the book will be donated to Variety, the Children's Charity
- You will promote the book, throughout the process, on your blog if you have one
- You'll embrace the cooperative, collaborative spirit that defined Age of Conversation
- You'll honor deadlines so Drew does not have to be a nag
- You'll honor word counts so Gavin doesn't have to be a nag
And while they are taking the same approach to the Age of Conversation, this time, they are also turning the topic over to you. The guys have come up with a short-list:
- Marketing Manifesto
- Why Don't People Get It?
- My Marketing Tragedy (and what I learned)
And now they want you to vote for the topic that interests you most. Please go HERE to cast your vote (you have until the end of January to vote).
Please note: you can vote regardless of whether you want to contribute or not.
Now, this is something to talk about! Please discuss with your friends, write it up on your blog, encourage your colleagues and rope in every man and his dog ... or even his horse. And if you are keen to CONTRIBUTE, email Drew and let him know.
To get an idea of who was involved in the original Ag of Conversation check out these guys:
Gavin Heaton
Drew McLellan
CK
Valeria Maltoni
Emily Reed
Katie Chatfield
Greg Verdino
Mack Collier
Lewis Green
Sacrum
Ann Handley
Mike Sansone
Paul McEnany
Roger von Oech
Anna Farmery
David Armano
Bob Glaza
Mark Goren
Matt Dickman
Scott Monty
Richard Huntington
Cam Beck
David Reich
Luc Debaisieux
Sean Howard
Tim Jackson
Patrick Schaber
Roberta Rosenberg
Uwe Hook
Tony D. Clark
Todd Andrlik
Toby Bloomberg
Steve Woodruff
Steve Bannister
Steve Roesler
Stanley Johnson
Spike Jones
Nathan Snell
Simon Payn
Ryan Rasmussen
Ron Shevlin
Roger Anderson
Robert Hruzek
Rishi Desai
Phil Gerbyshak
Peter Corbett
Pete Deutschman
Nick Rice
Nick Wright
Michael Morton
Mark Earls
Mark Blair
CB Whittemore
Mario Vellandi
Lori Magno
Kristin Gorski
Kris Hoet
G. Kofi Annan
Kimberly Dawn Wells Karl Long
Julie Fleischer
Jordan Behan
John La Grou
Joe Raasch
Jim Kukral
Jessica Hagy
Janet Green
Jamey Shiels
Dr. Graham Hill
Gia Facchini
Geert Desager
Gaurav Mishra
Gary Schoeniger
Gareth Kay
Faris Yakob
Emily Clasper
Ed Cotton
Dustin Jacobsen
Tom Clifford
David Polinchock
David Koopmans
David Brazeal
David Berkowitz
Carolyn Manning
Craig Wilson
Cord Silverstein
Connie Reece
Colin McKay
Chris Newlan
Chris Corrigan
Cedric Giorgi
Brian Reich
Becky Carroll
Arun Rajagopal
Andy Nulman
Amy Jussel
AJ James
Kim Klaver
Sandy Renshaw
Susan Bird
Ryan Barrett
Troy Worman
S. Neil Vineberg
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