A selection of current articles that should be of interest to traditional, digital and social media marketers in Australia:
Newspapers' battle for survival. Are metro broadsheet papers around the world under threat as broadband continues to deliver information faster with reduced delivery costs?
The Beijing Olympic Games a big boost for Seven's profit.
FAIRFAX Media will outsource much of its editorial production function for its flagship Sydney and Melbourne newspapers to an offshoot of news agency Australian Associated Press, as part of a radical new experiment in Australian journalism.
Facebook proposes engagement ads as part of its next attempt to monetize the social media giant.
Finally at Adweek in the USA, Allan Wolk delivers an excellent essay on The Real Digital Revolution that should have agencies and marketers everywhere seriously considering their future strategies.